Communication Materials
Bangladesh | |
 | Leaflet on IYCF in Bangladesh (English) This brochure, produced by the Ministry of Health in Bangladesh, Alive & Thrive, and UNICEF, gives an overview of breastfeeding and complementary feeding in Bangladesh. |
 | National communication framework and plan for infant and young child feeding The Communication Framework and Plan is a component of the National IYCF Strategy and its goal is to contribute to the reduction of undernutrition and death caused by sub-optimal infant and young child feeding practices. In Bangladesh, as in many other countries, social communication plays a significant role in achieving program objectives. This communication framework and plan outlines the role of communication in demand creation for basic services and in the adoption of key life saving behaviors and bringing about social norms change related to IYCF. The plan sets out actions for reaching mothers and families through interpersonal and mass media channels and creating an enabling environment for them to adopt healthy behaviors through social actions and supportive policies. The plan has been prepared for 2010-2013 and will be reviewed and extended up to 2016 to fit the national Health, Population and Nutrition Sector Strategy Plan for the period of 2011-2016. |
Ethiopia | |
 | A set of counseling cards developed by Alive & Thrive to counsel families on key infant and young child feeding actions. |
 | A family scorecard used to encourage families in Ethiopia to adopt the "7 Excellent Feeding Actions." |
Viet Nam | |
 | Franchise leaflet (Vietnamese) Leaflet on breastfeeding that is distributed to clients in IYCF franchises in Viet Nam. |