Journal article

Sep 07 2021

Implementation of the Code of Marketing of Breast-Milk Substitutes in Vietnam: Marketing Practices by the Industry and Perceptions of Caregivers and Health Workers

Although Vietnam has a strong regulatory environment for the protection, promotion, and support of breastfeeding, there are implementation, monitoring, and enforcement gaps.

Journal article

Aug 24 2021

Assessing the Effectiveness of Policies Relating to Breastfeeding Promotion, Protection, and Support in Southeast Asia: Protocol for a Mixed Methods Study

This study reviews the content, implementation, and impacts of policies relating to maternity protection and the Code in Myanmar, the Philippines, Thailand, and Vietnam and analyzes the effects of potential new or amended policies.


Jul 19 2021

Breaking the Rules, Stretching the Rules

Breaking the Rules, Stretching the Rules 2017 (BTR 2017) reports on company violations observed from 2014 to 2017. The Rules are the International Code of Marketing of Breastmilk Substitutes and subsequent WHA resolutions (the Code).

Guide, Job aid

Jul 19 2021

Code Monitoring Kit

This kit contains a manual and a set of 9 forms for NGOs and government authorities to monitor the International Code of Marketing of Breastmilk Substitutes, relevant WHA resolutions and the Guidance on ending the inappropriate promotion of foods for infants and young children.  The Cod


Jul 15 2021

The First-Food System: The Importance of Breastfeeding in Global Food Systems Discussions

The first UN Food Systems Summit is a great opportunity for stakeholders to include breastfeeding and breastmilk in the conceptualization of food systems, as outlined in a new Alive & Thrive, FHI Solutions, and Save the Children brief.

Journal article

Jun 15 2021

Mothers' and health workers' exposure to breastmilk substitutes promotions in Abidjan, Côte d'Ivoire

This study used the WHO’s NetCode protocol to examine the prevalence and nature of exposure to breastmilk substitutes (BMS) promotions among mothers of children 0–23 months in health facilities in A