Branding guidelines: Logo, materials, and merchandise for MTBT social franchises

01 Sep 10
Topic(s): Social franchise model
Location: Southeast Asia
Language(s): English
Audience: Program designers and implementers
Downloadable PDF(s)

A characteristic of a franchise is an easily identifiable brand. The branding guidelines ensure appropriate use of the logo and tagline in all forms of communications.

This resource is part of the Mat Troi Be Tho (MTBT) social franchise model toolkit.