Brief
May 23 2016
Alive & Thrive: Changing behaviors, improving lives
Describes the Alive & Thrive initiative by outlining how and why we began, what we’ve achieved and how we’ve evolved today. Also illustrates the four component framework that we use to scale up nutrition.
Brief
Apr 13 2016
Scaling up nutrition in Burkina Faso to build a model for a resilient, thriving West Africa
This brief describes the Alive & Thrive (A&T) approach and four component framework for scaling up nutrition in Burkina Faso.
Brief
Feb 20 2015
Positioning breastfeeding as a 21st century agenda in Southeast Asia
Describes how Alive & Thrive is building regional and national momentum for infant and young child feeding (IYCF) policies in seven Association of Southeast Asian Nations (ASEAN) countries in Southeast Asia.
Brief
Nov 29 2014
Overview: Framework for delivering nutrition results at scale
Lays out Alive & Thrive’s comprehensive approach for scale and impact through four components: advocacy, interpersonal communication and community mobilization, mass communication, and strategic use of data.
Brief
Nov 20 2014
Mass communication as a component of a comprehensive program to achieve IYCF at scale
Describes Alive & Thrive’s use of available channels of mass communication to reach masses of people with persuasive, consistent messages; the distinctive features of the approach; and the results and lessons in 3 countries.
Report
Nov 06 2014
Using Behavioral Theory to Evaluate the Impact of Mass Media on Breastfeeding Practices in Viet Nam: Evaluation Plan and Baseline Findings
Presents findings of a 2011 survey that serve as the baseline for the evaluation of the Viet Nam mass media campaign.