Announcement

Aug 01 2021

bms code

BMS Code 40th Anniversary

40 years ago, the world acted to eliminate the inappropriate and harmful marketing of breastmilk substitutes. With partners around the world, Alive & Thrive is marking this important anniversary with a variety of insightful articles and materials. Learn more on our BMS Code page.

Jul 30 2021

#WhatWillYouDo? World Breastfeeding Week 2021

Breastfeeding is a shared responsibility.

Journal article

Dec 08 2020

Can complex programs be sustained? A mixed methods sustainability evaluation of a national infant and young child feeding program in Bangladesh and Vietnam (Moucheraud, C., 2020. BMC Public Health)

This study evaluates the sustainability of activities introduced during A&T implementation (2009–2014) in Bangladesh and Vietnam, revealing that multiple activities, such as mass media campaigns, policy and advocacy activities, and social mobilization activities were integral to the program’s

Brief

Aug 20 2020

Southeast Asia and West Africa regional Cost of Not Breastfeeding briefs

Globally, 600,000 children and 100,000 women die every year due to illnesses that could be prevented by breastfeeding. These briefs present the costs of not breastfeeding in two major world regions, Southeast Asia and West Africa.

Journal article

Jul 16 2020

Exposure to mass media and interpersonal counseling has additive effects on exclusive breastfeeding and its psychosocial determinants among Vietnamese mothers (Nguyen PH., 2016. Maternal and Child Nutrition)

Combining different behavior change interventions in Vietnam, such as exposure to mass media and interpersonal counseling, change psychosocial factors, including knowledge, intentions, beliefs, and social norms, this study suggests.

 
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