Alive & Thrive (A&T) used qualitative research methods to examine the association between exposure to breastfeeding television spots and exclusive breastfeeding (EBF) between 2011 and 2014 in Viet Nam.

In Bangladesh and Viet Nam between 2009–2014, Alive & Thrive (A&T) worked to improve breastfeeding practices through intensified interpersonal counseling (IPC), mass media (MM), and community mobilization (CM) intervention components delivered at scale in the context of policy advocacy (P

Describes the Alive & Thrive initiative by outlining how and why we began, what we’ve achieved and how we’ve evolved today. Also illustrates the four component framework that we use to scale up nutrition.

This study aimed to evaluate whether an infant and young child feeding (IYCF) nutrition communication strategy using nurses deliverable radio messages changed beliefs, attitudes, social norms, intentions, and behaviors related to breastfeeding (BF), dietary diversity, and food consistency.

In northern Nigeria, interventions are urgently needed to narrow the large gap between international breastfeeding recommendations and actual breastfeeding practices.

This article was part of a special supplement in the Food and Nutrition Bulletin on the Alive & Thrive (A&T) project.