Journal article
Feb 15 2019
The effect of the Alive & Thrive initiative on exclusive breastfeeding in rural Burkina Faso: a repeated cross-sectional cluster randomised controlled trial (Cresswell J., 2019. Lancet Global Health)
The benefits of exclusive breastfeeding on mortality, health, and development of children have been well documented.
Journal article
Apr 01 2017
Social franchising and a nationwide mass media campaign increased the prevalence of adequate complementary feeding in Viet Nam: a cluster-randomized program evaluation (Rawat R., 2017. Journal of Nutrition)
Alive & Thrive (A&T) applied principles of social franchising within the government health system in Viet Nam to improve the quality of interpersonal counseling (IPC) for complementary feeding (CF).
Journal article
Oct 25 2016
Impacts on breastfeeding practices of at-scale strategies that combine intensive interpersonal counseling, mass media, and community mobilization: results of cluster-randomized program evaluations in Bangladesh and Viet Nam (Menon P., 2016. PLOS Med)
In Bangladesh and Viet Nam between 2009–2014, Alive & Thrive (A&T) worked to improve breastfeeding practices through intensified interpersonal counseling (IPC), mass media (MM), and community mobilization (CM) intervention components delivered at scale in the context of policy advocacy (P
Handout
Nov 06 2014
Brochure: IYCF counseling services at Mat Troi Be Tho centers in Viet Nam
Lists the topics and times that clients visiting the MTBT franchises in Viet Nam can receive IYCF counseling.
Handout
Nov 05 2014
7 excellent feeding actions for parents and caregivers of infants
This handout encourages families to take action and use a checklist to monitor their personal progress in adopting the 7 excellent feeding actions.
Handout
Nov 05 2014
7 excellent actions carried out by smart & strong families
This child nutrition card from Ethiopia that encourages families to take action and use a checklist to monitor their personal progress in adopting the 7 excellent feeding actions.