Describes Alive & Thrive’s strategic use of data to inform program design, shape advocacy messages, and improve program implementation and management; the distinctive features of the approach; and the results and lessons in 3 countries.

Describes Alive & Thrive’s use of available channels of mass communication to reach masses of people with persuasive, consistent messages; the distinctive features of the approach; and the results and lessons in 3 countries.

Provides background information and serves as a leave-behind material at meetings. It provides additional key messaging around the global movement to scale up nutrition, the action steps for policymakers, the power of nutrition, and best feeding practices.

Provides the rationale for support groups, describes their design and implementation in Viet Nam, and summarizes lessons learned.

Summarizes the lessons in advocacy and policy dialogue in the first years of Alive & Thrive; outlines the process; presents the issues, actors, and challenges; and offers recommendations for action.

This resource provides case studies from Bangladesh, Ethiopia, and Viet Nam demonstrating the impact of strategic and well-coordinated advocacy to improve nutrition at scale.