Journal article, Research

Jun 23 2022

Breastfeeding Interpersonal Communication, Mobile Phone Support, and Mass Media Messaging Increase Exclusive Breastfeeding at 6 and 24 Weeks Among Clients of Private Health Facilities in Lagos, Nigeria (Flax, V. Journal of Nutrition)

A breastfeeding promotion intervention in private facilities in Lagos, which included training for healthcare providers, increased the percentage of exclusively breastfed infants but had no impact on early initiation of breastfeeding.

Guide, Handout, Job aid

Feb 09 2022

code quick guide

A Quick Guide: The International Code of Marketing for Breast-milk Substitutes

Updated February 2022!

This quick guide summarizes the International Code of Marketing of Breast-milk Substitutes (The Code) and relevant resolutions of the World Health Assembly that help protect breastfeeding around the globe.

Journal article

Sep 07 2021

Implementation of the Code of Marketing of Breast-Milk Substitutes in Vietnam: Marketing Practices by the Industry and Perceptions of Caregivers and Health Workers (Nguyen, T.T., 2021. Nutrients)

This study examined implementation of the Code of Marketing of Breast-Milk Substitutes (the Code) in Vietnam with a focus on marketing practices by the baby food industry and perceptions of caregivers, health workers, and policy makers.

Journal article

Jun 22 2021

The Association between a Novel Baby-Friendly Hospital Program and Equitable Support for Breastfeeding in Vietnam (Joyce, C., 2021. Int'l Journal of Environmental Rsch and Pub Health)

This study examines the efficacy of Alive & Thrive’s novel Center of Excellence for Breastfeeding approach, and finds that health facilities’ enrollment in the model was associated with increases in levels of both exclusive breastfeeding and early initiation of breastfeeding.

Journal article

May 17 2021

Community support model on breastfeeding and complementary feeding practices in remote areas in Vietnam: implementation, cost, and effectiveness (Nguyen, T.T., 2021. International Journal for Equity in Health)

After Alive & Thrive initiated IYCF community support groups in remote villages across nine provinces in Viet Nam, evaluation shows that the group model was effective in reaching remote populations and likely contributed to improved IYCF practices, including higher odds of early initiation of

Brief, Job aid

May 16 2021

Implementing the Breast-Milk Substitutes Act in Bangladesh: Guidance for employers, media and health administrators

These three briefs explain the Bangladesh Breast-Milk Substitutes Act and what specific stakeholders - company owners, health administrators and the media -  need to know about it.

 
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