Brief
Nov 20 2014
Mass communication as a component of a comprehensive program to achieve IYCF at scale
Describes Alive & Thrive’s use of available channels of mass communication to reach masses of people with persuasive, consistent messages; the distinctive features of the approach; and the results and lessons in 3 countries.
Video
Oct 29 2014
Video
Oct 29 2014
TV spot: Father’s involvement in feeding animal source foods to baby
Shows father investing in his child’s future by