Brief

Nov 20 2014

Strategic use of data as a component of a comprehensive program to achieve IYCF at scale

Describes Alive & Thrive’s strategic use of data to inform program design, shape advocacy messages, and improve program implementation and management; the distinctive features of the approach; and the results and lessons in 3 countries.

Brief

Nov 20 2014

Mass communication as a component of a comprehensive program to achieve IYCF at scale

Describes Alive & Thrive’s use of available channels of mass communication to reach masses of people with persuasive, consistent messages; the distinctive features of the approach; and the results and lessons in 3 countries.

 
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