Breastmilk substitute (BMS) companies are targeting mothers using aggressive and unethical marketing strategies that violate the WHO Code in both urban and rural areas in China, this study reveals.

In the Philippines, workers in the informal economy are not guaranteed paid maternity leave. A non‐contributory maternity cash transfer to informal sector workers could improve social equity, economic productivity, and public health and nutrition through supporting breastfeeding.

Infant feeding guidelines emphasize that breast milk is the best nutrition for infants.