Timed and Age Appropriate Messaging for Infant and Young Child Feeding (TAAM-IYCF) is an approach that facilitates frequent one-on-one contact between health personnel and mothers of children less than two years of age.

In 2015, Alive & Thrive began testing the feasibility of integrating a comprehensive package of maternal nutrition interventions into the maternal, neonatal, and child health (MNCH) programs of BRAC, a non-governmental organization based in Bangladesh that has partnered with Alive & Thriv

This program brief is targeted towards state/sub-state level decision makers and program managers, and outlines a set of recommendations for scaling up IYCF-Counselling Centres at the state/sub-state level.

Alive & Thrive (A&T) applied principles of social franchising within the government health system in Viet Nam to improve the quality of interpersonal counseling (IPC) for complementary feeding (CF).

In Bangladesh and Viet Nam between 2009–2014, Alive & Thrive (A&T) worked to improve breastfeeding practices through intensified interpersonal counseling (IPC), mass media (MM), and community mobilization (CM) intervention components delivered at scale in the context of policy advocacy (P

A one-year intervention in Viet Nam sought to understand how fathers’ knowledge, attitudes, and involvement in supporting exclusive breastfeeding (EBF) might change after receiving breastfeeding education materials and counseling services.