This flip chart is intended for use as a job aid by health workers to advise pregnant and breastfeeding mothers on best practices in maternal nutrition, breastfeeding, and complementary feeding. 

Breastfeeding is a powerful weapon in the fight to ensure every child has the best possible start to life, but mothers need access to accurate information and timely support from their family and community; the healthcare system; and their employers.

This flip chart and flyer are part of a series of social behavior change communication materials created by the A&T India project.

Building on experiences and lessons learned from its first five years in Ethiopia, Alive & Thrive Phase II (2014-2017) provided support to roll out elements of the government’s multi-sectoral National Nutrition Program (NNP) aimed at improving breastfeeding and complementary feeding practices

This job aid is intended for use by the Women’s Development Army Team Leaders and Health Extension Workers to promote Timed and Age-Appropriate IYCF Messaging (TAAM) with mothers and care givers of children under two as part of the Health Extension Program.