The "Three Rs" framework aims to achieve gender equality by recognizing, reducing, and redistributing women's care and domestic work. However, breastfeeding is a unique form of care work that should not be reduced and cannot be directly redistributed to fathers or others. To support gender equality, a new paper, co-authored by Alive & Thrive, recommends that initiatives assess their impact on women's ability to breastfeed and include breastfeeding in national productivity measures while redistributing non-sexed care work and the cost of breastfeeding from women to society at large.