In Viet Nam, Alive & Thrive has worked with a variety of stakeholders to develop “Centers of Excellence for Breastfeeding” — a designation conferred upon hospitals to signify that they are breastfeeding-friendly.

Breastfeeding-friendly maternity protection and practices in the workplace must be prioritized to increase breastfeeding rates and improve the health, nutrition, and wellbeing of mothers, children, and society.

In 2019, UNICEF, the World Health Organization and Alive & Thrive launched a regional campaign to increase the rate of exclusive breastfeeding across West Africa - the Stronger With Breastmilk Only initiative.

Alive & Thrive's implementation research spans its program areas, seeking to answer "how" to implement effective interventions and policies. Active studies are detailed in the attached documents.

Not breastfeeding leads to more than half a million child deaths annually and costs the world economy up to US$1 billion a day.