Updated February 2022!

This quick guide summarizes the International Code of Marketing of Breast-milk Substitutes (The Code) and relevant resolutions of the World Health Assembly that help protect breastfeeding around the globe.

Alive & Thrive has launched a special collection of resources on the BMS Code, featuring resources from various organizations around the world.

Globally, nearly 600,000 children and nearly 100,000 women die each year due to inadequate breastfeeding. These preventable deaths, combined with cognitive losses, and health system costs of inadequate breastfeeding leads to over $340 billion in economic losses annually.

From 2010-2014, Alive & Thrive worked in Bangladesh, Ethiopia, and Viet Nam to reduce undernutrition and death caused by sub-optimal infant and young child feeding (IYCF) practices.

Summarizes BRAC’s experience in Bangladesh from 2009 to mid-2014 implementing a community-based model to improve feeding practices in Alive & Thrive program areas and beyond

This implementation manual for BRAC’s community-based Alive & Thrive IYCF program describes four core interventions (home visits, antenatal/postnatal care, health forums, and community mobilization) and the human resources, training, supervision, incentives, and monitoring to support them.