Journal article

Jan 11 2017

The association of a large-scale television campaign with exclusive breastfeeding prevalence in Viet Nam (Nguyen TT., 2017. American Journal of Public Health)

Alive & Thrive (A&T) used qualitative research methods to examine the association between exposure to breastfeeding television spots and exclusive breastfeeding (EBF) between 2011 and 2014 in Viet Nam.

Journal article

Oct 25 2016

Impacts on breastfeeding practices of at-scale strategies that combine intensive interpersonal counseling, mass media, and community mobilization: results of cluster-randomized program evaluations in Bangladesh and Viet Nam (Menon P., 2016. PLOS Med)

In Bangladesh and Viet Nam between 2009–2014, Alive & Thrive (A&T) worked to improve breastfeeding practices through intensified interpersonal counseling (IPC), mass media (MM), and community mobilization (CM) intervention components delivered at scale in the context of policy advocacy (P

Journal article

Dec 01 2014

Report

Nov 14 2014

Formative Research on IYCF in Viet Nam

Summarizes methods and findings of a qualitative study in 2009 to identify current feeding practices and barriers to and facilitators of optimal practices, as well as summarizes findings from trials of improved practices conducted in 2010 to test the acceptability and feasibility of recommended f

Report

Nov 11 2014

Overview of the IYCF Community-based Support Group Model in Viet Nam

Provides the rationale for support groups, describes their design and implementation in Viet Nam, and summarizes lessons learned.

Report

Nov 06 2014

Using Behavioral Theory to Evaluate the Impact of Mass Media on Breastfeeding Practices in Viet Nam: Evaluation Plan and Baseline Findings

Presents findings of a 2011 survey that serve as the baseline for the evaluation of the Viet Nam mass media campaign.

 
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