Journal article
Apr 01 2017
Social franchising and a nationwide mass media campaign increased the prevalence of adequate complementary feeding in Viet Nam: a cluster-randomized program evaluation (Rawat R., 2017. Journal of Nutrition)
Alive & Thrive (A&T) applied principles of social franchising within the government health system in Viet Nam to improve the quality of interpersonal counseling (IPC) for complementary feeding (CF).
Journal article
Dec 01 2014
Incorporating elements of social franchising in government health services improves the quality of infant and young child feeding counselling services at commune health centres in Viet Nam (Nguyen, P.H., 2014. Health Policy and Planning)
This study assessed the effects of incorporating social franchising on infant and young child feeding (IYCF) counseling facilities and services.
Journal article
Oct 01 2014
Program impact pathway analysis of a social franchise model shows potential to improve infant and young child feeding practices in Viet Nam (Nguyen PH., 2014. Journal of Nutrition)
By mapping the mechanisms through which interventions are expected to achieve impact, program impact pathway (PIP) analysis lays out the theoretical causal links between program activities, outcomes, and impacts.
Presentation
Sep 01 2013
Presentation on social franchises for IYCF counseling in Viet Nam
The presentation describes social franchising as applied to infant and young child feeding counseling in health facilities in Viet Nam.
Field note
Jun 01 2012
Babies “talk” about breastfeeding in Viet Nam TV spots
A&T produced 2 TV spots to air on national television in Viet Nam. Nguyen Huong Giang, Behavior Change Specialist, shares her story on the production process.